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nursing bras

projectme for high fashion nursing bras that break the rules, defy the norm and stand out unapologetically with their influential style and directional fit that is designed to be seen...
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projectme nursing range

projectme is redefining nursing bras for a new generation where functional never means sacrificing style. Our nursing bras signature magnetic maternity clips are easy to use releasing the cup to drop for breastfeeding or pumping, their simple stylish design means the function is not obvious to others, yet the sexy rose gold finish demands to be worn to be seen. Low cut plunging styling, sexy see through laces and sheer mesh linings, and well-placed daring strapping details have been specifically designed for sensitive changing breasts. Wire-free soft cup styling and flexi-underwire technology is utilised for maximum comfort and support and for larger cup sizes D-G fit. Bras have additional hooks at the back allowing you to extend the bra out with your pregnancy and clip back closer after baby arrives.

nursing or maternity bra?

nursing bras offer added features including a clip at the top of the cup, which unclips to open for feeding or pumping. Our magnetic clip will gently snap back together so you can focus on baby, while the back of the bra adjusts more than a standard bra to grow with you. You can wear a nursing bra during your pregnancy, you will get to use it later after baby arrives.

finding the right bra fit

as with all bras, finding the right fit can be challenging especially with a changing body and breasts. The band under your bust should sit flat across your back not riding upwards. Avoiding any cutting in on your breast tissue is important, bras which are too tight can restrict the flow and amount of milk produced – so it is important to change to a maternity/nursing bra after you feel like your non-maternity bras are uncomfortable and no longer fitting or offering the right support. You may find your cup sizes change as your pregnancy progresses, every pregnancy and woman is different, however you may find you need to go up 3-4 cup sizes and increase your band size as your baby grows. Further changes can occur during the nursing cycle, when your milk flow comes in you may increase in the cup size before your bust size settles again.

Check out our Fit Me page and FAQs to check if you have the right size.